Schwarzkopf Brilliance 90 Black Permanent Hair Dye each

This product was gifted for my honest opinion. At first, packaging looks fantastic 😍 Application process was easy. Scent was bearable unlike some I've tried in the past. It left my hair soft and the colour lasted for ages. Highly recommend.

was impressed with how rich and vibrant this black color turned out. It gave my hair a glossy, salon-like finish and covered greys really well. The color looks intense yet natural and hasn’t faded quickly. My hair felt soft and smooth afterwards, not dry or brittle. The included conditioner is also amazing and leaves hair silky. Application was easy and the formula didn’t drip or stain too much. Overall, it’s a great at-home option if you want long-lasting, shiny black color that makes hair look healthy. I’d definitely use it again and recommend it to others looking for bold black coverage.

I used the Schwarzkopf Brilliance Hair Color in Black and was quite happy with the results. The color came out rich, glossy, and very intense, which instantly made my hair look healthier and shinier.

My daughter used this in her black dyed hair she found the smell was pleasant and not strong and overpowering like some. It comes with a diamond gloss sealer enriched with keratin and apricot kernel oil. Great coverage hair is left feeling soft, healthy and strong.

My sister used it and she is super happy with the product, it cover all the grey hair and leave shiny, easy to use and colour stay for more than 8 wash.

I waited to review this product as I wanted to see how long it lasted. The grey coverage one first go was fabulous but it did only hide them for about 2 weeks

I recently dyed my hair using Schwarzkopf Brilliance 90 Black, and I was amazed by the rich, glossy finish—my hair looked salon-polished! The shade delivered flawless grey coverage and true black tones that felt deep and vibrant, lasting up to nine weeks with minimal fade. Application was surprisingly even for a DIY job; though there were some faint streaks that settled into a dark brown tone by morning, they added subtle character rather than looking patchy. My hair looked shinier than usual and felt noticeably healthier—even without a professional stylist. I did a patch test to avoid any irritation, which others have occasionally reported when application isn’t precise.

I’ve used Schwarzkopf Brilliance 90 Black multiple times, and I’m consistently impressed by the rich, vibrant color payoff. The coverage is excellent—even on stubborn greys—and the color looks bold without appearing unnatural. The texture of the cream is smooth, making it easy to apply evenly. It has a slightly strong scent during application, but it doesn’t linger long afterward. I noticed a nice shine once my hair dried, and it felt soft, not dried out. Removal from the skin was easy with a little soap and water. It’s definitely one of my go-to at-home hair color kits.

Overall a decent product. It goes on and covers really well, but after leaving for the recommended period of time, there is still a little visible grey. It washes off hands/skin easily.

Love this brand, perfect coverage for greys, does not fade quickly even if you use heat tools often. Hair is glossy and soft afterwards & it is so easy to DIY it alone at home 💯